20 Oct 2020  |   04:40am IST

CM launches e-commerce platform ‘Govkart Shopping’

CM launches e-commerce platform ‘Govkart Shopping’

Team Herald


PANJIM: An e-commerce site under the concept of Atmanirbhar Bharat ‘Govkart Shopping Pvt Ltd’ was launched by Chief Minister, Pramod Sawant on Monday at his residence in Altinho.

The Chief Minister called on the people of Goa to support this initiative as “the local vendors have been registered in the site and it is a good concept for vocal for local and Atmanirbhar Bharat.” The launching ceremony took place in presence of Sajeev Kumar, MD, Archana Kumar, director, Dr Brennan Tavares, P Sajith, general manager and others.  

Govkarts Shopping is Goa's online portal where one can shop online for variety of products like electronic, personal care, grocery, fashion, kitchen appliances, mobiles, etc. It acts as the bridge between the public and the Goan entrepreneurs. It promises the concept of ‘Go vocal for local’. Right now, the service is open for customers in Margao but shortly it would be extended to Panjim and other cities in Goa.

Talking about the concept Sajeev Kumar, MD of Govkart Shopping Pvt Ltd said, “The lockdown impacted the Goan businesses and it was not safe to go out to sell or buy products. As a result, people started depending on e – commerce industry from which foreign companies and MNC’s were the beneficiaries. That's why to benefit locals, we have launched this platform.”

The e-commerce industry has a lot of potential and is expected to touch USD 5.9 trillion in 2023. About 83 per cent of the population is mobile penetrated which consist largely of young people. The company invites the local vendors, shopkeepers and other business entities to sell their product on their platform so that they will have a wider exposure to the Goan population across the state.

It is cost effective for the upcoming entrepreneurs especially women to showcase their home made products and reach out to the public of Goa through this platform. This also helps in women empowerment and promotes gender equality. This platform is also cost effective as there are no operational concerns, less manpower and no advertisement costs. They can sell it from home creating job opportunities to a large number of people.

IDhar UDHAR

Iddhar Udhar