25 Nov 2022 | 05:01am IST
Carter Pilcher recommends using the short film format aptly
Founder and CEO of Shorts International, the world’s leading short film entertainment company, Carter Pilcher, has been promoting the format of short films in India and all over the world. He was the judge for the 75 Creative Minds - 53 Hours Challenge at IFFI and will be screening the final five short films on the TV channel
H
e is the only astronomical engineer who is
a voting member of the British Academy of Film and Television Arts (BAFTA) and
a member of the Short Film and Feature Animation Branch of The US Academy of
Motion Pictures, Arts and Sciences (AMPAS). Carter Pilcher is the man who takes
shorts films from India and gives them an international exposure. He has the
world’s largest catalog of short movies. Shorts International owns and operates
ShortsTV, the first and only worldwide channel and network dedicated to short
films, and the only presenter of the Oscar Nominated Short Films theatrical
releases since 2006.
How does he define a short film, “We at ShortsTV use the Academy
Motion Pictures definition, which is a proper story that is under 40 minutes.
It can be live action, comedy or thriller, horror, any genre under 40 minutes
in live action, animation or documentary,” says Carter, as he awaits to
announce the winners of the 75 Creative Minds- 53 Hours Challenge at IFFI,
which was won by Priya Raj Kumar for her short film, ‘Dear Diary’.
The 24/7 channel
boasts an extensive list of award-winning, innovative films that include the
exclusive releases of the Oscar Nominated Short Films, short films from some of
the largest festivals and award franchises. India too has a big role to play
this filmmaking format, “ShortsTV was launched in 2017 in India and has been
here since four years. We saw certainly an increase in viewership and
subscriptions too during the lockdown. ShortsTV is available in India. It is a
subscription service which is available on TV on Tata Play, Airtel, Dish TV,
d2h and on OTTPlay. Here we are showing several thousands of films a year. We
also started taking some of the best films that we are finding here in India to
some of the other parts of the world, especially the US and Britain,” explains
Carter.
Interestingly, the
short films are made in different languages and are gaining more audience
through the medium. “There are different languages predominantly Hindi but we
are building a strong selection of Telugu and Tamil shorts and even
Maharashtrian shorts. We have some good Karnataka based films as well. It is a
very fast growing capital,” he says.
The stories too are
from a vast spectrum. “There are all kinds of stories. Mostly fiction but
documentaries too. We worked with filmmaker Sauruv Vishnu who worked on a documentary
on ‘Tailing Pond’, based in Jadugora, a village in Jharkhand, and where there
has been horrible pollution by a nuclear plant. We released that which was
voiced by Cynthia Nixon of the ‘Sex and The City’ fame, an actress from the
United States and it got a lot of publicity in the US as well as in India,” he
says.
‘Tailing Pond’ is a
documentary film that highlights how tribal families in Jadugora, Jharkhand are
experiencing harmful effects of uranium radiation exposure. It was officially
considered for the 93rd Academy Awards in the Documentary – Short category.
Is there a bias
towards the short film category compared to a full length film? “I feel a very
strong bias towards short films. I think if you really can’t say a story in a
short period of time, then you have to do a feature. If you have real talent,
you can do it in a short film. In the Academy Motion Pictures, there are three
Oscars dedicated to short films. It is a much richer area in terms of winning
awards,” says Carter.
Besides
short films that are nominated for the Oscar, ShortsTV also runs a Best of
India Short Film Festival every year. “This year, we qualified ten films and
most of them are by younger directors, but not necessarily. India has some
amazing films and have won prizes. Radhika Apte has won the award for best
actress in an international narrative feature for her performance in the
20-minute segment of ‘Madly’ at the Tribeca Film Festival in New York City.
Anurag Kashyap does some amazing shorts all the time. In terms of shorts in
India, Anurag is the biggest names pushing and using shorts as the way to tell
stories,” concludes Carter.