Herald: It is the cut that defines you: Nushrat Bharucha
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It is the cut that defines you: Nushrat Bharucha

06 Feb 2019 04:10am IST

Report by
Nicole Remedios

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06 Feb 2019 04:10am IST

Report by
Nicole Remedios

Leave a comment

Blenders Pride Magical Nights presented a chic style fashion show with famed designers Gauri and Nainika’s grand collections and the showstopper, Bollywood actress Nushrat Bharucha. Café catches up with these talented women to learn about their journey and what drives them in their respective professions

Gauri and Nainika Karan are fashion designers who

have gained fame for their eclectic mélange of stylish designs through their label Gauri and Nainika, making their mark in Bollywood as well as Hollywood. At the recently held Blenders Pride Magical Nights, the designers chose the colour theme ‘black’ to portray strong and confident women in today’s world. Adding to the glamour that gripped the event was showstopper Nushrat Bharucha, who has starred in films such as ‘Pyaar Ka Punchnama’ and ‘Sonu Ke Titu Ki Sweety’, as she walked the ramp with her sparkling charisma and charmed everyone in a beautiful piece of the Gauri and Nainika ensemble.

Gauri and Nainika started their brand in 2002 with the intention of creating a label that would focus on bespoke and cocktail dresses, as well as evening gowns. The designs were progressive and futuristic for the Indian market when they began. Nainika admits, “In retrospect, it seemed like a scary idea for most of us to venture into; however, we did not let any hindrances stop us. People prefer luxury couture labels if they are investing that kind of money.” While the designers may have started with a struggle, their strong belief has helped them carve a niche for their label in the industry. Today, they are nothing but proud of where it has landed them.

It is the first time that Gauri and Nainika have presented their selective collections for Blenders Pride Magical Nights fashion show in Goa. The collections included waves of flirty ruffles in tulle and weightless silk organzas in midi dresses. There were pieces of fluid gowns cutting through the length of the silhouettes. Embellished with details such as gigantic hand embroidered flowers and trailing bows, the collection created a vibrant and stylish evening.

The entire collection evoked a deep sense of romanticism in a stronger and bolder shape, colour, texture and shine.

“We take great pride in narrating what has made us what we are today,” expresses Nainika. “We have taken Nushrat Bharucha as our showstopper; I mean it is just wonderful to have such a confident woman walking the ramp with our designs,” she adds.

Speaking to the showstopper, Nushrat Bharucha contemplates the deep connection that she shares with Gauri and Nainika after walking her first red carpet in their designs and also receiving her first award. The experience truly made her a confident woman. According to her, Gauri and Nainika’s designs are expressive and light. “From what I see, they understand women really well, and it is the cut that defines you,”, shares Nushrat. Coming from a Muslim background, Nushrat takes immense pride in pushing herself beyond the traditional boundaries, and takes pleasure in playing the roles that have been offered, which have helped her build her style and charisma today.

Nushrat delights in her family’s supportive motivation, especially her grandmother’s. “My struggle is similar to any other normal girl. Being Muslim is not a problem apart from the fact that in Bohra Muslims we have to get married really early and I chose a field where I’m not supposed to get married early.” Like every family, her family fears her failure and rejoices in her achievements.

Commenting on the occasion, Raja Banerji, Assistant Vice President (Pernod Ricard India) said, “For today’s consumer, having a unique style and expressing the same is non-negotiable. Instilled with a strong sense of positive pride, individuals today are driven by confidence and belief for attaining success. Pride therefore takes a centre stage in defining their individuality, creating their own choices, and self-earned achievement. Blenders Pride Magical Nights brings alive this exclusivity, by rejoicing in individuals who have created their own unique tales of pride and success.”

Proudly creating a dramatic atmosphere on the ramp that night, Nushrat and designers Gauri and Nainika weaved a seamless story around ‘My Style, My Pride’ of Blenders Pride Magical Nights in celebrating confident women in the industry.

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