Our obsession of pale white skin is to such a degree that we want to marry a light skinned girl, to ensure that continuity of next generation is fair as well. The fear of not matching up to somebody’s expectation of mere looks makes a girl conscious of her sun tans. You can see girls moving around with wrapped cloth around their faces, fingers clothed with tights to avoid skin darkening. No doubt that most girls fall for skin lightening products and are even obsessed with its use. It isn’t surprising to see young kids patting on skin brightening creams and powders to match up to the laid yardstick of beauty.