PORVORIM: The State government is in the process of appointing a new PR Agency for positioning the touristic State, informed Tourism Minister Rohan Khaunte in the Legislative Assembly on Friday.
Replying to a starred question tabled by Margao MLA Digambar Kamat regarding promotional activities by the department of Tourism, the Minister said that the government terminated the contract of the previous PR agency after it was found that it could not do what the Department of Tourism had envisaged.
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The Minister also clarified that the scope of work of the PR agency and the event management agencies were different as the PR agency’s work was to guide the Department of Tourism as to how to project the State.
Khaunte said that besides keeping the legacy markets in UK and Russia intact, the Department of Tourism is now focussing on emerging markets in USA, UAE, Germany, South Korea, Japan and Portugal.
Cautioning that high-end Russian tourists were now travelling to Dubai, Khaunte said, “We need good infrastructure, new tourism services and recognition of festivities to attract tourists. We want Goa to be a right tourist destination.”
The Minister disclosed that Cruise Tourism was on anvil while Nautical Tourism will be started by the Mormugao Port Authority (MPA) by next year. He also stressed on Point of call which will provide a lot of business in the South Goa district.
The Minister added that the government had given 76 approvals for promotional activities such as participation in travel marts, travel fairs, travel exhibitions, road shows, promotions through films, documentaries, advertisements in television channels, newspapers and other mediums from 2019 till date.
