These schemes include Pradhan Mantri Jeevan Jyoti Bima Yojana (PMJJBY), Pradhan Mantri Suraksha Bima Yojana (PMSBY) and Atal Pension Yojana (APY).
After executing the campaign of Jan-Dhan Yojana, Prachar Communications Ltd bagged the project of publicizing the above schemes.
Prachar along with its event partner Wizcraft executed the launch day event.

