In the world of quick content, it is important that the right message reaches out to the
community that one is a part of. In Goa, too, various groups are very specific
about the kind of content that gets uploaded or shared on their social media
accounts. Facebook, Instagram and Whatsapp are the main platforms where
messages about future plans or new releases are mostly shared. With a strong
entertainment, news, music and leisure community in Goa, it is the easy
availability of information that is appreciated by the receivers.
Cafe speaks to
a few members of different spheres in Goa:
I have pages on Facebook, Instagram and
Whatsapp to promote my music and I also have my own YouTube channel, where I
upload my own music compositions. I also produce music videos on my channel.
Usually, I compose music in my leisure time, not on a regular basis. Too much
of posting can also cause slander, which no one likes.
VARUN CARVALHO, Musician
As I’ve been in journalism since the age of 19, getting into
books was later a kind of natural progression for me. I’ve been active on social
media since 1995, which will soon be 25 years. I use a lot of email and I post
new content every day via email.
FREDERICK NORONHA, Journalist and Author
I keep the trekking community informed about future treks
through emails, which is the main source. I also use Facebook and Whatsapp. We
have a big family of trekkers in Goa which is nearly touching 2100 members and
though it is a blessing to have social media to be connected, the big family
ensures that the trek gets full immediately after it is announced. We have now
started with a wish list where those interested receive a prior imitation,
which they have to respond to with payment in 24 hours.
DURGADAS PARAB, Founder, Eco Treks
I post about food at least 2-3 times a week on Instagram and I
also have a food blog and a website called the Hungry Wolf. I get a lot of
feedback from followers, especially those who visit the restaurants that I post
about. I have now started an Instagram handle called The Hungry Wolf Pack,
where I tag those who tag me in their stories once they visit a restaurant. I
am known more by my Instagram handle than my own name and I also prefer it that
way as I can visit restaurants anonymously and review them fairly.
AKIO FERNANDES, Food blogger
(With inputs by Gunjal Patel)
