In this day and age, the presence of an influencer in convincing the masses is as vital as fish is to a cat. Now there are people who were at one point in time big time operators in their fields and have now reinvented themselves to become influencers in this digital age. A large percentage of them are young individuals who keep posting reels to keep their followers interested and add more followers. But in this landscape, these senior individuals buck the trend. Individuals who march to their own beat and make a distinctive mark. We take a look at five senior influencers who have marked their own distinctive niche in the market.
She was the diva of the 70’s in Bollywood. After several hits, she took a break to focus on her marriage and her kids. In her 70’s, she took to the digital world egged on by her son Zahaan. She writes her own posts on Instagram and they are in an engaging humorous manner that elicits a fantastic response from her followers. Some of her posts get a lot of response from her followers. Her post about laughing about places life has taken her got over fifty thousand likes. Her post about looking at her images from her past and appreciating them got around 85,000 and over likes. Her followers appreciate the manner in which she presents her viewpoint.
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Zeenat
Aman
He is another actor who has around two million followers on Instagram. It is not unusual for Vidyarthi to walk into a restaurant and sample the food and share his views on it. It is something that is loved by his followers. He does it with humour and perhaps his skills as a stand-up comedian kicks in. He visits Goa regularly and samples its culinary delights. His post about his visit to a restaurant in Panjim to sample its seafood generated over 62,000 likes. Ashish is also a motivational speaker. A user said it was humbling to see the audience resonate with his words. Vidyarthi’s social media fame has led to renewed interest in his acting career.
Ashish Vidyarthi
Manisha Koirala has around two million followers. Koirala online is focused on her well-being, nurturing her body and soul, and pursuing happiness. She believes that self-care is the most important project of all. Manisha has shared personal experiences on Instagram, such as her struggles with debilitating headaches. Koirala also shares her thoughts on aesthetics, including how she values the stories behind what she wears. Her followers are inspired by her courage and comment on it online. Since her battle with cancer, she has been passionate in her support for the Impact Foundation at Tata Memorial Cancer Hospital, which provides holistic support for children battling cancer.
Manisha Koirala
Jackie Shroff has around two million followers. His fans love him for his unique style. When a social media user pointed out a fly in one of the dishes in a video of Jackie’s ‘farm to table’ meal, Jackie responded with ‘Bhidu jungle mein baitha hoon’ (I am sitting in the jungle). This response generated huge response from his followers. His followers thanked Jackie for his kindness and compassion towards people and the environment. Another follower noted that Jackie’s unique style is defined by items like his mother’s picture, plants, bandhani scarves, and kohl. Jackie also shares content about events like IFFI 55 in Goa. Jackie recent collaboration with Spotify which in a humorous style has caught the attention of the youth.
Jackie Shroff
The 59 year old ex-model has a million followers on Instagram. Milind Soman shares his thoughts on exercise, including the importance of regular, moderate exercise to maintain strength and mobility. On Instagram in the month of August, Milind talks of a drive from Stockholm to Copenhagen and where he stopped every hour to do push ups. It attracted over 25,000 likes. Milind also shares details about his diet, including what he eats for breakfast, lunch, dinner, and before bed. As someone who is motivated, he shared the goals he set for himself, such as eating fruits and khichadee, and making a new goal every week. He also regularly shares his thoughts on the importance of patience, endurance, and
self-belief.
When Soman posted a video of his mother riding a bicycle after 25 years, the video went viral with the fans’ love and support. When Soman shared black and white pictures of himself, his fans were floored.
Milind Soman
