The 11th edition of
Rider Mania – annual get together of Royal Enfield riders and enthusiasts from
across the world, which began on November 22, 2019 in Goa concluded on November
24, 2019. The three days brought together nearly 8,000 Royal Enfield riders
from all over the world to experience the perfect cocktail of thrilling
motorcycling competitions and experiential activities combined with great music
from some of the best artistes in the country.
One of the key highlights of the festival was the unveiling of
the Himalayan Flat-tracker FT411 and the launch of the Slide School by Vinod
Dasari, CEO, Royal Enfield. The objective of the Slide School is to bring in an
accessible entry into flat track racing for experts and novices alike and
revives the culture of fun and engaging flat track racing in India. The riders
registering for the Slide School will be able to ride Himalayan FT specially
created to be ridden on the flat tracks. The first ever demo run with the flat
track-ready Himalayan FTs was flagged off by Dasari.
Continuing
the journey towards sustainability that started during the Himalayan Odyssey
2019, Rider Mania continued to pursue the message for zero
‘single-use-plastic’. All registered participants were provided with metal
bottles in order to make a significant impact towards building a sustainable
environment by eradicating the use of single use plastic water bottles. At the
end of the three days, more than 3,000 kg of recyclable waste (mostly glass)
and more than 450 kg of biodegradable waste was collected from the venue to be
recycled.
