The growing popularity of K-Pop in India came alive in Mumbai as HYBE INDIA hosted its first-ever pop-up park at Inorbit Mall, Malad on May 9 and 10. The event brought together hundreds of fans who gathered to celebrate their shared love for Korean music, dance and culture.
The two-day experience featured a high-energy K-Pop DJ party, random dance sessions and live performances by artistes Shriya Rao and Kayan. Fans enthusiastically danced along to songs by their favourite groups while exploring interactive zones including carpool karaoke, photobooths, makeup stations and fan walls.
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One of the biggest attractions at the venue was the HYBE INDIA audition booth, where aspiring talents got a chance to connect with casting directors. The auditions are part of a 15-city global tour open to female participants born between 2005 and 2011, with categories including singing, dancing and rap.
Fans attending the event described it as an emotional and memorable experience. Many said K-Pop had grown tremendously in India over the last few years and events like these finally gave fans a space to express themselves freely. Visitors of all age groups joined the celebrations, highlighting how deeply K-Pop culture has connected with Indian youth.
